An Introduction to No Nasties by our Founder

Sharmila Indigo Cotton Linen Shirt For Women Online

not (just) cotton

hello,
organic
linen.

an
ancient
fibre,
a
modern
aesthetic.

Shop Organic Linen

we are not (just) a fashion brand.

Fashion harms the planet. Not us. We heal it.

we are org
dresses
tops
shirts
tees
designed in goa
made in india
designed in goa
made in india
designed in goa
made in india

designed for those who care for both, climate and comfort.

SHOP FOR HER
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designed for those who value both, sustainability and style.

SHOP FOR HIM
Shop the look

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Noir Tailored Midi
Noir Tailored Midi ₹ 3,499
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Noir Half-Sleeve Henley
Noir Half-Sleeve Henley ₹ 2,499
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designed for a better planet.
designed for a better planet.
designed for a better planet.
designed for a better planet.
designed for a better planet.
designed for a better planet.
designed for a better planet.
designed for a better planet.
designed for a better planet.

☼ designed for comfort.

soft organic fabrics, fantastic fits.

☼ designed for community.

fair wages, safe factories, zero child labour.

☼ designed for climate change.

carbon negative. with proof.

level up with linen.
shop organic linen
new-age knits.
shop zero-waste
travel cool.
shop comfy
dream better.
shop organic sleepwear

"Possibly India’s oldest and most established vegan clothing brand."

Conde Nast Traveller

"It starts with using organic cotton, an all-Indian supply chain, upcycling surplus, and choosing zero-plastic packaging."

Vogue

"Sustainably made, right from the seed to the garment."

Indian Express

"A triple bottom-line of people, planet, and profits."

Hindustan Times
Azul Rose Printed Organic Cotton Sarong for Women Online

Certified Organic

the
softest
fabric
to
ever
touch
your
skin.
Shop for her
shop for him

Our 25,000+ customers have a lot to say.

I was looking for a t-shirt of this quality and material for a long time. So happy I found it here.

Surya, India

Beautifully made clothes combined with great ethics.

Rose, UK

It’s so soft and comfy. Loved the packaging too - there was no plastic used :)

Nivedita, India

A shirt staying fresh inspite of wearing it 9 to 9 says EVERYTHING about the quality.

Anupriya, Bhopal

Feels so soft, comfortable, and cozy. I could wear it all day, every day.

Neeti, Kanchipuram

I probably own every version & variant of your shirts. They fit really well.

Ram, Bengaluru

I wish to have every possible colour!

Devanshi, Faridabad

I must say, it is beautiful - not only the design, the fit, the feel, but also the delivery and the customer care.

M.S, India

Love the colour, the fit, and most importantly the way it was made :-)

Dru, United States

The quality of the fabric, the design, the colour, the pattern and the sharpness of the print all get top score.

Immelie, Norway

Absolutely love the knit and it's texture. So soft on your skin and no uncomfortable irritation or itch. Don't want to take it off!

Beena, India