meet the heroes
meet the heroes
meet the heroes
meet the heroes
meet the heroes
meet the heroes
meet the heroes
meet the heroes
meet the heroes

lights. camera. action.

The thrill of tailoring, the drama of details, the love story of linen. All scripted by Ruchika, our Lead Designer.

give it an oscar already!

Sustainability features that are award-worthy.

☼ luxurious organic linen

Grown in organic flax farms in France.

☼ upcycled & fair trade

Made from overstock in our ethical factory in India.

☼ natural rubber elastic

Not synthetic, instead it's bio-degradable.

☼ corozo buttons

Made from natural corozo nuts, not plastic.

☼ carbon negative

Removes more CO2 than it creates.

meet the heroes
meet the heroes
meet the heroes
meet the heroes
meet the heroes
meet the heroes
meet the heroes
meet the heroes
meet the heroes

not (just) cotton

you asked, we delivered.

Our story has always been the story of cotton. So why linen? Our founder, Apurva, shares why.

more goodies, right this way!

made with 100% organic cotton.